Do you have the full image of the helicopter firing it?What missile is this? It doesn't look like AKD-10 because the body diameter is uniform.
Blue arrow 7 is equivalent to AKD-10 which uses Semi-Active Laser Homing, Blue Arrow 21, on the other hand, features a round head, which likely indicates a new form/additional form of guidance.
I suspect that it's equipped with millimetre wave radar seeker for fire and forget capability like the AGM-114L. Again, I'm surprised by the complete lack of info on the blue arrow series of missiles, considering that they are for exports.